Monthly Archives: June 2011

Early Warning System for Identity Theft

We are all one-of-a-kind and should stay that way. That’s why ID Watchdog and AVAST Software are joining forces to help better protect your identity and personal data, online and off.

The recent string of high profile data breaches at places like Sony and Citibank may leave you wondering what steps, if any, you can take to become a smarter consumer and maintain the integrity of your identity.

Watching your credit is the first, and easiest, way to understand what is happening. Unfortunately, credit monitoring services are often expensive, intimidating, time consuming to sort through, and hard to understand if you’re not a financial expert — until now.

ID Watchdog’s technology was added to the new beta version of AVAST’s Anti-Virus software to provide consumers with free tools and services that cast a broad net, alert them to signs of personal information misuse via their credit report and allow them to take immediate action to address any issues.

The new product called CreditAlert and has two flavors:

  • AVAST CreditAlert Free – This option introduces the anti-virus industry’s first-ever integrated free credit report monitoring and alert service. This innovative feature alerts users when changes are detected in their credit file, and provides guidance to help them determine whether the change is an early indication that their personal information has been compromised. The feature is free, with no strings attached, and is easy to activate. Best of all, activation will not impact your credit score in any way.
  • AVAST CreditAlert Premium – This low-cost subscription provides comprehensive protection that not only includes credit monitoring and alert services from all three credit bureaus, but also broad-based identity record monitoring, internet surveillance, and full-service identity restoration services. If your personal data is compromised in any way,, trained specialists step in our your behalf to investigate, stop and resolve unauthorized activity at no additional cost to you

You may already know and use AVAST to protect your PC from viruses. Now, with the addition of ID Watchdog’s credit monitoring and resolution services, AVAST is providing a one-stop option that provides additional ways to protect private data beyond just the PC. Offered as a beta first, CreditAlert will be offered on a larger scale in the coming months.

June 24th, 2011 by ID Watchdog Security Team

Data Breaches Happen

Citi and Sony are two recent examples of the more prominent companies to experience significant data breaches. This brings the total number of incidents to 278 so far this year  – an average of 2 per day – and the total number of affected records to more than 115 million.

Does it seem like every time you tune into the news there is another big brand or well-known company entrusted with consumer data that has been hacked? Well, it’s because contrary to popular belief, there isn’t a way to stop identity theft.

However, there are early warning signs that can identify when there is a problem that can lead to identity theft. There are also ways to fix and then recover from any of these instances, if you have been a victim of theft or any identity related issue.

With that said, the following are simple steps that consumers can take to deter, detect and defend against these types of data breaches to become a smarter consumer and maintain the integrity of your identity.

  • Frequently monitor your credit for irregularities. These can include something as seemingly harmless as a misspelled name, but don’t be mistaken – things like this can be harmful.
  • If you spot irregularities, contact all three major creditors and ask to have a free 90-day fraud alert on your account.
  • Should you fall victim, there is a long and trying process of restoring your identity.
  • Be discerning about the type of information you are giving out online. You wouldn’t hand over your wallet that contains all of your personal information to a stranger on the street so don’t do it online.
  • Make sure you are protected from all types of attacks and download anti-virus and anti-spam software from one of the many providers.
  • Check out Security News Daily for some additional ways to be a smarter consumer in a recent blog post.

Just remember that when it comes to your identity, being informed and vigilant is your first line of defense.

June 17th, 2011 by Daniel Mohan

ID Watchdog Announces Appointment of
Chief Financial Officer

DENVER — June 1, 2011 — ID Watchdog, Inc. (TSXV:IDW)(OOTC:IDWAF). (“ID Watchdog” or the “Company”) provider of consumer-facing identity theft protection and resolution services, is pleased to announce that the Company has named Jay Lewis as its new Chief Financial Officer. Mr. Lewis will be replacing Dennis Perkins who is leaving the Company after four years of service.

Mr. Lewis has over 25 years of executive level finance and accounting experience including 15 years of SEC reporting experience. Mr. Lewis has raised over $300 million in capital via both public and private offerings and executed numerous M&A transactions. Prior to joining ID Watchdog, Jay served as the CFO of Jones Media Networks, a Denver, Colorado based media company. While at Jones, Mr. Lewis oversaw all finance, accounting, tax, treasury and investor relations functions. He also served on the Board of Directors.

“We are excited that Jay Lewis is joining our team,” said ID Watchdog Chief Executive, Mike Greene. “His wealth of experience in all aspects of finance will prove invaluable as ID Watchdog continues to execute and grow.”

Mr. Greene continued: “On behalf of all our colleagues, I want to thank Dennis Perkins for his distinguished service at ID Watchdog, Inc. He has made many contributions in successfully managing the Company through an IPO and several key rounds of financing. We wish him well in his future endeavors.”

About ID Watchdog Inc.:

(TSX.V: IDW, OTC: IDWAF) ID Watchdog was founded in 2005 and is headquartered in Denver, Colorado. The Company provides patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. ID Watchdog proactively detects identity theft problems at their source and provides immediate resolution services to ensure complete peace of mind for individuals. All of the Company’s services have been developed with input from industry experts; national consumer advocacy groups; federal, state, and local law enforcement agencies; consumer protection agencies; and adhere to guidelines published by the Consumer Federation of America. For more information, please visit

Forward-Looking Statement

This news release includes certain “forward-looking statements” within the meaning of the United States Private Securities Litigation Reform Act of 1995 which address future events and conditions which are subject to various risks and uncertainties. The actual results could differ materially from those anticipated in such forward-looking statements as a result of numerous factors, some of which may be beyond the Company’s control. Although the Company believes that its expectations reflected in these forward-looking statements are reasonable, no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements are disclosed in the Company’s filings with Canadian regulators at ID Watchdog assumes no obligation to update the forward-looking statements of management beliefs, opinions, projections, or other factors should they change.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

Company Contact:

ID Watchdog, Inc.
Justin Yurek, Director, Investor Relations

June 1st, 2011 by Investor Relations